Artes mediales, artes electrónicas, nuevos medios y medios viejos

Abstract

This article examines the relationship between art and electronic media from an alternative perspective to the hegemonic media history discourse. Under the notion of electronic arts, a wide range of practices are considered, including interactive installations, robotic sculptures, sound environments, digital interventions, virtual reality experiences, and video games, among other contemporary manifestations. Potential worlds can be imagined based on these artistic expressions, positioning ourselves in intermediate spaces where technology is critically reinterpreted. The approach is connected to Zielinski’s perspective on media archaeology, understood as a critical methodology aimed at unearthing and analyzing the deep temporal layers of communication technologies, while challenging the linear and teleological narratives of media progress.

Within this framework, the article presents and discusses two works by the author that explore the limits of institutionalized norms and experiment with alternative uses of electronics and broadcasting. The analysis of these pieces seeks on the one hand, to challenge the prevailing conception of electronic media and, on the other, to open a debate on their potential as cultural resistance and subjectivity production tools.